Embedded Analytics Market 2022 Growth Statistics, Industry Trends, Global Size, Emerging Technology, Gross Margin, Manufacturers Analysis (Microsoft Corporation, Opentext Corporation, Oracle Corporation, SAP SE) Forecast 2028


Market Overview:

According to this latest study, the growth of the embedded analytics market will change significantly from the previous year. Over the next six years, Embedded Analytics will register a CAGR in terms of revenue, and the global market size will reach Millions of USD by 2028.

Embedded Analytics is the technology used to make business intelligence and data analysis more accessible by all forms of applications. Built-in analytics has a wide range of applications such as charts and tables that display tabular views of data, performance, and predictive analytics. Business users of all levels need self-service analytics tools that help them connect complex data, generate actionable insights, and run queries instantly on mobile devices and commodity hardware. Here, embedded analysis plays a crucial role in streamlining data analysis using off-the-shelf hardware. Embedded analytics allows businesses to easily access required business intelligence tools while performing day-to-day tasks that aid in the decision-making process and thus increase the adoption of embedded analytics that enhances market growth. Additionally, vendors also find great benefit from an embeddable self-service analytics tool without delaying a launch or slowing down development. Rising adoption of big data and IoT is propelling the growth of embedded analytics market.

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Top Key Players of the Embedded Analytics Market:

  • Microsoft Corporation
  • Opentext Corporation
  • Oracle Corporation
  • SAP SE
  • SAS Institute
  • Tableau Software Inc.
  • BIRST inc.
  • Information generators
  • Logi Analytics
  • Embedded Microstrategy
  • Sisens Inc.
  • Tibco Software Inc.
  • Qliktech International AB
  • Yellowfin International Pty Ltd

Market Dynamics and Drivers:

In recent years, data analytics has grown rapidly as businesses can better allocate resources, identify trends, and accurately understand customer behavior. But, as data analytics escalates, it becomes increasingly complex, thus driving the embedded analytics market. Built-in analysis helps turn more complex data into easy-to-interpret results. Compared with the traditional scanning method in an enterprise, the integrated scanning helps to provide a higher level of solution, thus cushioning the growth and development of the market. Built-in analytics has a built-in analytics tool that helps businesses achieve higher customer engagement and also leads to employee efficiency. However, the high initial cost is hampering market growth and the ability to visualize real-time data that enables finance, sales, marketing, and other departments to make quick and cost-effective decisions is the major driving factor. fuels the growth of embedded analytics. market in the projected years.

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Embedded Analytics Market Report Highlights:

  • By type, the professional services segment is expected to grow rapidly over the projected years. This rapid growth is due to the increase in software solutions across industry verticals.
  • By application, the sales and marketing segment will account for the largest market share in the coming years. Various features such as territory management, reporting automation, and customer acquisition costs are driving the market growth.
  • According to the deployment model, the cloud-based segment is expected to dominate the market over the forecasted years. Cloud-based models provide security, prevent loss, increase collaboration, and strengthen quality control, thereby driving the growth of the market.
  • By industry vertical, the IT and telecommunications segment is expected to dominate in the coming years. This segment utilizes analytics the most to achieve peak performance, thereby propelling the growth of the market.
  • By region, North America will dominate the market in the projected years. This is due to the presence of technological advancements, big data-driven companies, and growing awareness of embedded analytics in this region.

Industry key development:

  • In April 2020, Infragistics announced a significant update to its embedded data analysis software, Reveal. In addition to its smooth and fast integration into any platform or deployment option, the latest features address data analytics trends, including predictive and advanced analytics, R and Python scripting, machine learning, big data connectors, and more.
  • In June 2019, Oracle has launched an analytics solution that provides customers with AI-powered self-service analytics capabilities for a variety of purposes such as reporting, design, data preparation, natural language processing, and enhanced analytics .

Embedded Analytics Market Segmentation:

By type

  • Software
  • Services (professional and managed)

By request

  • Sales and Marketing
  • Finance
  • Operations
  • Human ressources
  • Production

By deployment model

By industry vertical

  • BFSI
  • IT & Telecommunications
  • Public sector
  • Detail
  • Health care
  • Energy and Utilities

For this report, Introspective Market Research has segmented the embedded analytics market based on region:

Regional Outlook (Revenue in USD Million; Volume in Units, 2022-2028)

  • North America
  • Europe
    • Germany
    • France
    • UK
    • Italy
    • Turkey
    • The rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Indonesia
    • Vietnam
    • Thailand
    • Rest of Asia-Pacific
  • Middle East and Africa
    • Saudi Arabia
    • South Africa
    • Iran
    • Rest of MEA
  • Latin America
    • Brazil
    • Argentina
    • Rest of LATAM

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Report Scope:

The report encompasses all of the market size analysis in previous years for major segments and countries, along with future estimates. The Embedded Analytics Market study takes an in-depth look at the competitive landscape of the global market. The study also provides the names of the major market players and the methods they used to gain a dominant position in the industry. It also includes useful market insights, dynamics, and drivers, as well as market analysis techniques such as PESTEL analysis, PORTER’s five forces analysis, value chain analysis, SWOT analysis, BCG matrix and Ansoff matrix.

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